Forterra has employed Craig Phillips, winner of the original series of Big Brother and an experienced builder and DIY expert, as brand ambassador for its extensive range of products.
The popular celebrity builder will be showcasing Forterra’s bricks, blocks and precast concrete, which include industry recognised brands such as London Brick, Thermalite and Jetfloor.
Using Forterra’s products, Craig will be building his dream home near his native Liverpool, which he has been planning for 20 years. Construction will start later this year, now that approval has been granted by the local authority.
Craig said, “Forterra is a great British company, with a wide selection of reliable products that are essential for modern construction jobs. The quality of Forterra’s range is second-to-none, and I look forward to using them to build my own home.”
Craig began his career in construction as an apprentice bricklayer, before starting his own successful construction company, employing 30 tradesmen and operating with an annual turnover in excess of £1 million.
He achieved all of this before he entered the Big Brother house in 2000, gaining national fame as the show’s first ever winner, and has since then presented and produced more than 1,000 DIY and home improvement shows for major broadcasters.